The problem
Right now, we care separately.
A broadcaster puts something vile on air, a brand drops us the moment we cost them a headline, and thousands of us are left furious and alone, each on our own phone. By Friday it has blown over and nothing has changed.
It isn't that nobody cares, it's that we care separately. The one thing these institutions actually respond to is a number big enough that ignoring us costs them more than fixing it, and we have always had those numbers, we've just never had them in the same place.